Accelerating Fashion & Retail Startups
Globally . Boldly . Strategically

At Dariaan, we empower emerging fashion and lifestyle brands through structured incubation, scale-up programs, and digital acceleration. From idea to IPO, we equip startups with actionable strategies, brand-building expertise, and investor readiness to thrive in competitive markets. We don’t just support businesses — we shape category leaders.

Ignite      /      Engage      /      Expand      /      Thrive

WHY CHOOSE DARIAAN?

FASHION-FOCUSED STRATEGY

We bring deep domain expertise in fashion, retail, and lifestyle, crafting custom roadmaps that address unique industry challenges and unlock scale with precision.

EXPERT-LED GROWTH ACCELERATION

Our team of startup consultants, retail tech specialists, and growth marketers guide you from product-market fit to scale, optimizing both D2C and omnichannel strategies.

PHYGITAL SCALEUP MODEL

As a global retail tech accelerator, we integrate physical retail and digital commerce strategies to help brands grow seamlessly across online and offline environments.

FULL-SPECTRUM BRAND BUILDING

From naming and storytelling to operational scalability and investor readiness, we empower your brand to grow with purpose, structure, and sustained velocity.

Startups Mentored
Growth Sessions
Capital Raised so far (Rs. 10Cr)
Customer Connects

HOW WE WORK

01 Discover
Aligning with your vision to shape the foundation.
02 Strategize
Crafting a tailored roadmap for success.
03 Co-Create
Refining ideas through collaborative sessions.
04 Refine
Structuring a clear action plan and onboarding.
05 Execute
Bringing the vision to life and driving growth.

Our Services

Key People

At the heart of Dariaan is a cross-functional team of fashion strategists, retail experts, and growth consultants. Together, they bring deep industry insight, startup experience, and execution-first thinking to accelerate brands from idea to scale.

Dr. Debasis Chakraborty
Dr. Debasis Chakraborty CEO, Founder

NIFT Delhi & IIM Bangalore alumnus with 3 successful ventures. Deep expertise in scaling startups, driving profitability, and navigating complex business challenges.

Aalok Banerjjee
Aalok Banerjjee General Partner

NIFT New Delhi alumnus with 23+ years in sales, merchandising, and business development. Co-founder of DARIAAN, with experience at brands like NONA Lifestyle & Big Bazaar.

Amit Kumar
Amit Kumar Partner - Design to Delivery (Fashion & Retail)

A fashion innovator and NIFT Kolkata alum who thrives at the crossroads of design and entrepreneurship. He is the Founder and Creative Director at STUDIO 80, with deep roots India’s leading design ecosystem and a growing network of collaborators, He brings a bold, boundary-pushing approach to fashion — blending craft, culture, and contemporary relevance

Anirban Chakraborty
Anirban Chakraborty Partner - Design to Delivery

A seasoned fashion design and sourcing professional with over two decades of experience in womenswear, spanning ethnic, western, and designer segments

Rana Pratap Debnath
Rana Pratap Debnath Director, Sales

Seasoned Sales and Business Development Executive with over 24 years of experience in managing LFS, MBO, and EBO across diverse geographical regions in India for Classic Polo, Indigo nation, Scullers ,John miller, Jealous & Jockey

Ranjan Acharya
Ranjan Acharya Scaling Partner

Startup Enthusiast with Rich experience in Business Development, Sales, and Operations in world-class organizations. Passionate about scaling and growing businesses, ideas, and concepts. and categories

Surya G
Surya G EIR and Founder of Pitch X (A Dariaan portfolio company)

Driving force behind PitchX — where AI isn’t just a buzzword, it’s building real game-changing solutions. As an EIR at Dariaan, he bridges morrow’s tech dreams with today’s acceleration pipelines.

Aryaman
Aryaman Social Media Intern

A computer science graduate that prefers using creative mind to build innovative content and increase user engagement

Suraj Singh Rawat
Suraj Singh Rawat International Growth Partner

NIFT, Delhi with 26+ years in retail, category management, and buying across top hypermarkets and brand formats, Specialization in market entry, distribution strategy, and growth execution.

Our Investors and Mentors

Anand Kadakol
Anand Kadakol Mentor & Investor

Agnelo Marques
Agnelo Marques Mentor & Investor

Vipul Jain
Vipul Jain Mentor & Investor

Vikas Rathod
Vikas Rathod Mentor & Investor

Krishnarjun Adhya
Krishnarjun Adhya Mentor

Victoria Mehran
Victoria Mehran Mentor & Investor

Taka Kumagai
Taka Kumagai Mentor & Investor

Ecosystem Partners

STARTUPS ON INCUBATION-ACCELERATION TRACK

Customer Speak

I wanted to take a moment to express my sincere appreciation and admiration for the outstanding work Dariaan team has been doing. Your dedication and expertise have truly elevated our brand's presence and driven remarkable results. Your ability to understand our goals and develop targeted strategies has been impressive. From conception to execution, your attention to detail and collaborative spirit have ensured amazing results ! Thanks a lot for the efforts and we look forward to the fruitful collaboration

SeeSa

Daarian has been working very closely with us since the time Degpeg entered the market. They played a crucial role in helping us raise our first cheque and shaping our go-to-market approach, which significantly contributed to building our pipeline. Daarian has been incredibly helpful for early-stage startups like ours, offering the support and guidance needed to craft an effective GTM strategy for both local and global markets.

Degpeg

Where do I even begin? It’s been an incredible journey working with Debasis — someone I often regard as a mentor and a father figure in my entrepreneurial journey. He’s been instrumental in shaping our business strategy, offering honest guidance (even when it was tough to hear), and always pushing for what’s best for me and the company. Debasis didn’t just guide us — he helped us raise our first round, mentored us through key decisions, and has been a steady pillar of support through every high and low. If you ever get the chance to work with him, count yourself lucky. He’ll not only believe in you — he’ll make sure you and your business succeed. He helped us, and I’m confident he can help you too.

The Hobby Tribe

Mr. Debasis was instrumental in EquiDEI's earliest days - right when we were an idea on paper. His Angel network not only helped us refine our core value proposition from a mere concept but also connected us with invaluable angel investors who continue to significantly contribute to our growth. A true champion for early-stage ventures!

EQUIDEI

SeeSa's association wit Dariaan has been very fruitful. The guidance, mentorship and structure that Dariaan brings to the table is very valuable. SeeSa has benefitted immensely from it. Dariaan also brings in a personal touch to the journey which is a great asset for any startup. It's a great partnership and we expect this to only grow in the future.

SeeSa

Latest Blogs

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